If It Sounds Too Good To Be True, Then It Is (The Diet and Exercise Industry)

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According to the CDC, more than 1/3 of all Americans over the age of 20 are overweight. Consumers are projected to spend 66 billion dollars in 2014 on diet products and memberships.

With that many people spending that much money, there is bound to some fraudulence associated with this market. 13% to be exact.

The Federal Trade Commission (FTC) recently fined Sensa Products, L’Occitane, HCG Direct and LeanSpa for defrauding their customers. These companies must refund $34 million to their swindled customers. Continue reading If It Sounds Too Good To Be True, Then It Is (The Diet and Exercise Industry)

Do Fad Diets Work?

food pyramidGet thin quick schemes are like get rich quick schemes. If they worked then everybody would be thin and rich.

Fad diets are like get thin quick schemes. They mostly don’t work. They might work for a little while, but eventually you have to go back to eating normally, and then you’ll gain all of the weight back that you lost, and usually a little more.

The problem is that you can’t stick with the extreme changes to your eating habits that a fad diet requires. You can’t avoid carbohydrates for the rest of your life. You can’t eat cabbage soup for the rest of your life. You have to learn how to eat a healthy, sustainable diet. Plan on doing it in a way that you can stick with for the long term. Continue reading Do Fad Diets Work?

Losing Weight, and Why Get Thin Quick Schemes Don’t Work

fat shadow manIt is very hard to lose weight. On average most people will put on 1 to 2 pounds per year. Over 20 years that can add up to 20 to 40 extra pounds, if not more.

Even though it usually takes many years to gain weight, our quick fix society leads us to believe that we should be able to lose that 20 to 40 pounds in one month, or even one week. And if we cannot lose the weight that quickly, then something is wrong with us.

That is just not the case. Get thin quick schemes don’t work. Just like get rich quick schemes don’t work. If they did work, then everyone would be thin and rich. Continue reading Losing Weight, and Why Get Thin Quick Schemes Don’t Work